Artificial Intelligence

Artificial Intelligence: What can Genealogists Learn from Marketers?

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Artificial Intelligence: What can Genealogists Learn from Marketers?

Generative artificial intelligence (AI) is becoming pervasive in nearly every industry, and genealogy is no exception. As genealogists, we wish to understand how to incorporate AI models, like ChatGPT, Claude, and Gemini, into our genealogy work. But, before we do, what can we learn from other industries that are already using it? As a marketing … Read more

New Full-Text Search at FamilySearch Uses Artificial Intelligence

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New Full-text Search at FamilySearch Uses Artificial Intelligence (AI)

Last week at Rootstech, FamilySearch announced a new experimental feature to search several unindexed collections. This enhancement harnesses artificial intelligence (AI) and optical character recognition (OCR) to quickly search several valuable record collections. It has the potential to not only drastically cut search time, but it may also help break through brick walls. Full-text Search … Read more